Builders Eyeing Female Buyers
Research indicates that single women are twice as likely as single men to buy a home. This small fact has many builders taking notice. They have begun to actively court female buyers with additional amenities such as security systems, built-in vacuums, skylights, and gourmet kitchens.
According to the National Association of Realtors, single women are purchasing homes in record numbers due to relatively low interest rates, increased salaries, good credit earlier in life and later marriages. In 2005, women represented 21% of all home buyers, second only to married couples, who still control a larger percentage of the market.
Women’s Mortgage Industry Network finds that women collectively earn more than $1 trillion annually and influence $2.4 trillion of the $3 trillion in annual consumer sales. A rather strong incentive for many builders to figure out what women want in a new house.
For more information, contact MillionSaverHomes.com a local Las Vegas real estate broker at 702.212.3513.
Popularity: 12%